Promoting innovation and high creativity in the development of Niche Perfumery and Cosmetics

2022 . 05 . 10 selected by Editorial Board

Beauty

Marketing

Trends

+1

How Multi Balms Became Korea's Biggest Beauty Trend of 2022

Multi-purpose stick balms have become Korea's biggest beauty trend of 2022. This full-body, anti-wrinkle type of product has become extremely popular in Korea, so much so that Glowpick, a Korean review app for beauty products, dubbed "untact beauty (언 택트 뷰티)" as one of the biggest trends of 2021. The cult product is the Kahi Wrinkle Bounce by Charlotte Cho, co-founder of Soko Glam. In 2021, searches for Wrinkle Bounce Multi Balm went from around 100,000 to 12 million in a single year, and more than 10 million sticks were sold in February 2022, confirming Kahi as the most sought-after beauty brand on Naver, the main engine. of Korean research

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Discovering the new Korean beauty trend.

2022 . 05 . 05 selected by Editorial Board

Perfume

Marketing

Trends

+1

The Fusion Bottle, a tribute to the art of master glassmakers

On the occasion of the centenary, the Design Lalique studio, under the direction of Marc Larminaux, has created an exceptional piece: the Fusion Bottle. Inside is a jus created by the master perfumer Alexis Dedier of the Grasse Robertet house which pays homage to the incandescence of the crystal and which presents notes of pepper in CO2 extract, amber, vegetal musk, rose and iris. Made in just 10 pieces, the Fusion Bottle represented a real challenge especially for the processing of the crystal in different colors (colorless, black and amber), which makes this piece extremely delicate to handle.

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A real work of art!

2022 . 05 . 05 selected by Editorial Board

Perfume

Fragrance lovers

People

+1

The Man, The Myth, The Legend: Inside The Mind Of Byredo’s Ben Gorham

An intense interview with Byredo's creative director, Ben Gorham, about his creative process and how the mindset of athlete and basketball player made the foundation and success of his brand possible.

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Pleasant and enlightening interview.

2022 . 05 . 03 selected by Editorial Board

Perfume

People

Marketing

+2

How Exclusive Do You Feel?

A brief but comprehensive account of what emerged during the "Niche perfumery" event organized by the Italian Institute for Foreign Trade (ITA) in collaboration with Esxence.

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An interesting excursus on the Italian artistic perfumery sector
Essencional - The Paper
Have you ever asked yourself what’s behind the world of artistic perfumery? We have collected numbers, conversations, and trends of a world that has always been fascinating and inspiring.

2022 . 05 . 03 selected by Editorial Board

Perfume

Trends

Marketing

+1

L’Oréal Travel Retail pre-launches Armani/Privé fragrances with Qatar Duty Free

L'Oréal Travel Retail EMEAI has partnered with Qatar Duty Free for the exclusive global retail pre-launch of two new Armani / Privé Haute Couture fragrances at Hamad International Airport (HIA). The fragrances, Indigo Tanzanite and Magenta Tanzanite, are presented in an engaging pop-up shop modeled like an "Atelier des Emotions". The multi-sensory animation invites travelers to discover the Armani / Privé fragrance collections by selecting an emotion and grabbing its scented cube. An individual olfactory consultation is then offered to find your own olfactory signature

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An exclusive launch of a prime brand

2022 . 04 . 28 selected by Editorial Board

Perfume

Ingredients

People

+1

Why Fueguia 1833 only produces a limited series of luxe fragrances

Brand founder and perfumer Julian Bedel shares the story behind his brand where creations are inspired by what nature has to offer.

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Interesting and inspiring interview
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2022 . 04 . 28 selected by Editorial Board

Beauty

Marketing

Trends

How Can Luxury Beauty Be Relevant To Today’s Consumers?

A comparison between different voices of retail, marketing and brand design experts who answer the following question: "what is the role of luxury beauty and how can luxury beauty brands resonate with today's consumers?"

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The opinions of some experts on an extremely relevant issue for those working in the sector.

2022 . 04 . 26 selected by Editorial Board

Perfume

Ingredients

Sustainability

+1

Givaudan grows vetiver in the sand for olfactory and eco-friendly benefits

Givaudan continues its mission to discover new ways to make fragrance more eco-conscious and sustainable, turning it's attention to vetiver this time

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Givaudan at the forefront of sustainability
Essencional - The Paper
Have you ever asked yourself what’s behind the world of artistic perfumery? We have collected numbers, conversations, and trends of a world that has always been fascinating and inspiring.

2022 . 04 . 26 selected by Editorial Board

Perfume

Marketing

Trends

Future Market Insights: Perfume Market Trends

The latest data from Future Market Insights indicates that the perfume market will grow at a CAGR of 4% through 2031. Sales of unisex perfumes, natural perfumes and eau fraiche are expected to increase. The shift of consumer preferences towards natural ingredients and rapid urbanization are the market drivers identified by the research ...

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Interesting predictions on the future of the perfume market.

2022 . 04 . 21 selected by Editorial Board

Perfume

Ingredients

Sustainability

Is It Time To Swap That Natural Perfume For A Synthetic? The Answer May Surprise You

Are natural fragrances safer than those made with synthetics or are they part of the "greenwashing" problem facing the beauty industry?

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False myths and curiosities about perfumes made with synthetic ingredients.