Promoting innovation and high creativity in the development of Niche Perfumery and Cosmetics

2024 . 03 . 14 selected by Editorial Board

Fragrance lovers

Education & Schools

Choosing the Perfect Perfume: A Guide to Finding Your Signature Scent

For a anyone who is struggling to find a scent given the vast variety of fragrances on the market, here is a short and sweet guide to the basics of fragrance, to testing and to finding a scent for you. There are even a few tips on how to create your own fragrance identity.

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A great primer on how to pick a scent that suits you

2024 . 03 . 14 selected by Editorial Board

Perfume

Trends

Marketing

2024's Biggest Fragrance Trends Include Unexpected Vanilla Scents and Modern Body Mists

As much as we may deny it, fragrance does follow trends, and it looks like gourmands are here to stay, along with feel-good, well-being enhancing scents. In this article, three industry experts weigh in on what we’ll be wearing this Spring and why.

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Find out what’s next in olfactory trends in this article

2024 . 03 . 07 written by Silvio Levi

Events

Fragrance lovers

Essencional's original content

Esxence: A successful teenager

Ever since its inception, and still today at 15 years old, Esxence continues in its growth to be an absolute reference for the industry at an international level.

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2024 . 03 . 07 selected by Editorial Board

Perfume

Trends

Marketing

Body sprays, body mists & home fragrance: formats to watch

Consumer interest in fragrance continues as people are turning to alternative forms including lighter mists and sprays – which also carry a lower price point. What innovation in these formats can brands bring to market? And don’t leave out ambient fragrance, where neuroscience is helping set the mood in our homes.

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New ancillary products are driving consumer interest
Essencional - The Paper
Have you ever asked yourself what’s behind the world of artistic perfumery? We have collected numbers, conversations, and trends of a world that has always been fascinating and inspiring.

2024 . 03 . 07 selected by Editorial Board

Perfume

Marketing

Coty launches Infiniment Coty Paris, its own brand of fragrances

There’s a new player in the premium fragrance category but it’s a name that goes back to the last century. Coty is getting into the game with a range of fourteen scents created by CEO Sue Nabi and collaborator Nicholas Vu who took inspiration from their Middle Eastern and Asian heritage.

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Coty is looking to return to its’ roots with a premium fragrance launch

2024 . 03 . 07 selected by Editorial Board

Perfume

Marketing

Warming Sino-French ties to boost China’s fragrance sector

France and China are finding synergies in the cosmetics and fragrance sectors which will mutually benefit both countries. With a modest 5% of the Chinese population as active fragrance users, there’s untapped growth potential for domestic and international brands while the exchange of fragrance technology and French savoir faire are key to future development.

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France and China are forging stronger ties to promote the fragrance sector
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2024 . 03 . 07 selected by Editorial Board

Noses

People

Fragrance lovers

Principal Perfumer Clement Gavarry Shares How to Adapt to Evolving Job Demands

ISIPCA alum Clement Gavarry talks about what it takes to be a perfumer while reflecting on how the profession has changed during his career. From new technology to the restrictions on the perfumer’s palette, he explains how he juggles change.

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A fascinating one-on-one with the dsm-firmenich nose

2024 . 02 . 29 written by Karen Marin

Essencional's original content

Events

Fragrance lovers

Esxence 2024: It’s Almost Showtime!

We are counting down the days before Esxence, the must-attend show which celebrates every aspect of artistic perfumery. Will I see you there?

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Essencional - The Paper
Have you ever asked yourself what’s behind the world of artistic perfumery? We have collected numbers, conversations, and trends of a world that has always been fascinating and inspiring.

2024 . 02 . 29 selected by Editorial Board

Perfume

Retail

Amouage celebrates 40th anniversary with record sales growth of 24%

Oman’s luxury fragrance brand Amouage has just reported annual sales that see double digit growth in around the world. The brand had doubled its sales since the pandemic, reaching a number upwards of $210 million.

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A stellar year for the Oman-based luxury fragrance brand

2024 . 02 . 29 selected by Editorial Board

Trends

Perfume

Ingredients

7 Fresh Perfume Trends For Spring, Predicted By A Fragrance Expert

What direction will consumers take when buying their fragrances this Spring? Kayali’s Mona Kattan sees beyond gourmand options with oud, “dirty florals”, lactonic solars and even banana notes coming into their own. She also calls out the use of related products to create a true signature scent through layering.

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An insider’s opinion on what fragrance trends will be hot in Spring