2023 . 05 . 11
Does the surge in popularity of fragrance dupes pose a threat to artisan fragrance? This burgeoning market paves the way for the perfumery world to find their answer to “fast fashion” in “fast fragrance”. A trend to monitor.
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2023 . 05 . 09
Fragrance professionals and aficionados from around the globe gathered in Milan several weeks ago for Esxence at which nearly 300 artistic perfumery brands exhibited new and existing scents. Here is a roundup of the key olfactory trends sure to be hitting the shelves of an independent perfumery near you.
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2023 . 05 . 09
Beauty industry moguls weigh in on the biggest sustainability issues facing the sector. Plastic alternatives, overconsumption, greenwashing, and the need for a simple certification system are just some of the subjects that are top of mind.
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2023 . 05 . 04
State of Mind celebrates a new mischievous way of its art of being happy with an irresistible coffee invention, for a life full of passion and evasion.
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2023 . 05 . 04
The US is seeing increased interest in BIPOC-founded fragrance brands partly coming from TikTok exposure. The platform, seen as a great place to discover new brands, is attributed with generating up to 45% of social media-driven fragrance purchases with no signs of stopping.
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2023 . 05 . 04
The vanilla planifolia variety of orchids is known for producing delicate vanilla aromas used in perfumery. Whether coupled with vanilla bean or without, several fragrance seek to evoke the heady, captivating scent that gently wafts from the flowers of this exotic plant.
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2023 . 05 . 02
What is the fragrance customer of today - and tomorrow - looking for when shopping for a scent? From dupes to the latest suggestions coming from TikTokers, mass retailers are creating a stepped-up environment with an assortment of brands meant to lure the consumer away from luxury boutiques.
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2023 . 05 . 02
India’s oldest perfume town could rival Grasse one day if local perfumer Pranav Kapoor realizes his dream of bringing his hometown into the spotlight. Long known and respected by major fragrance houses but little known domestically, Kapoor’s work begins at home as he strives to create immersive olfactory experiences to make perfume a tourist attraction throughout India.
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2023 . 04 . 27
In the Best of Show Part 1 from Esxence – The Art of Perfumery Event 2023 we covered the numbers of the 13th edition of the tradeshow, highlighting feedbacks from exhibitors and professionals as well as new industry trends. Currently there’s a wave of optimism with a shared feeling Artistic Perfumery is in good shape, and this is there for all to see even just looking at the latest packaging proposals. Now though let’s get through the major olfactory trends.
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2023 . 04 . 27
Knowing where to go when entering Esxence can be compared to how Alice felt when she hit Wonderland: which way do I go? In case you missed it, here’s one take on the most intriguing scents that stood out at this year’s artistic perfumery event.
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