Promoting innovation and high creativity in the development of Niche Perfumery and Cosmetics

2025 . 07 . 28 written by Karen Marin

Essencional's original content

Retail

Trends

+1

Retail Clusters, Dupes & Masters: An Editor’s Monthly Reflection

Perfume capitals from Paris to London to NYC are buzzing with bold new openings — and some unexpected challengers. Where will the next scent revolution bloom? Dive into the latest retail happenings and celebrate 50 years of fragrance mastery with Carlos Benaim and Maurice Roucel in this month’s editorial.

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2025 . 07 . 28 selected by Editorial Board

The People of Niche Perfumery

Fragrance lovers

Perfume

The Fragrance of the World: Nick Steward’s Slow Perfumery Revolution

Gallivant, the independent perfumer brand created by Nick Steward, is the epitome of olfactory armchair travel. Each scent represents a city with a real story based on an experience and moment in time. As the brand readies the launch of the new Gulf Series, Stewart shares his creative philosophy and his passion for discovery and travel.

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How time and patience drive the founder of indie fragrance brand Gallivant

2025 . 07 . 28 selected by Editorial Board

Retail

Trends

Perfume

GCC luxury market has defied global slowdown, says Chalhoub Group’s Jasmina Banda

At a time where North American department stores are shuttering, where Asia and Europe are cautious markets, the Gulf is thriving – and will open 7 new luxury malls by 2027. Prestige Beauty enjoys a 12% growth rate and Fragrance, appreciated and worn enthusiastically by the luxury consumer, accounts for nearly 50% of total sales. It’s a region to watch and where niche brands should be present.

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Opportunity lies in the UAE and Saudi Arabia

2025 . 07 . 28 selected by Editorial Board

Fragrance lovers

Perfume

Retail

Interparfums launches Solférino Paris, its first high-end perfume brand

Interparfums enters the world of exclusive, niche perfumery with a new collection of ten fragrances. Named after the street address of the company headquarters, each unisex scent is meant to embody a part of Paris. A freestanding boutique is scheduled to open on the fragrance-centric Rue Saint Honoré in September.

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The French licensing specialist is out to penetrate the niche fragrance sector
Essencional - The Paper
Have you ever asked yourself what’s behind the world of artistic perfumery? We have collected numbers, conversations, and trends of a world that has always been fascinating and inspiring.

2025 . 07 . 28 selected by Editorial Board

The People of Niche Perfumery

Noses

Fragrance lovers

Jean Kerléo, Former Jean Patou Perfumer and Osmothèque Cofounder, Dies at 93

It is with a heavy heart that we share the news on the passing of Jean Kerléo. An icon in the fragrance world, Kerléo had been the in-house perfumer at Jean Patou for more than 30 years, creating such masterpieces as 1000 and Sublime. He went on to co-found the Osmothèque, the non-profit organization dedicated to the preservation of scent, counting over 3000 fragrances in its archives.

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We bid adieu to the cofounder and former president of the Osmothèque

2025 . 07 . 23 written by Karen Marin

Essencional's original content

Perfume

Noses

+3

AQUAFLOR: PARADISE IN FLORENCE FOR THE FRAGRANCE LOVER

Florence, Italy is a city of masterpieces, many of which can be discovered while walking aimlessly through town. The city center is dominated by the Duomo, the Belltower and the Baptistery whose bronze doors, created by Renaissance artist Lorenzo Ghiberti, were called the Gates of Paradise by Michelangelo. On a recent visit to Florence I came upon another gate to paradise in the Borgo Santa Croce when I entered the AquaFlor flagship boutique. This is a paradise for fragrance lovers, a multi-sensory moment of bliss that begins when enticing aromas, a refined décor and a warm welcome greet the visitor upon crossing the threshold. Zisis Kapsalis, fragrance specialist par excellence, guided me on my journey to uncover this precious Florentine treasure.

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2025 . 07 . 21 written by Laurence Arrigo Klove

Essencional's original content

Trends

Fragrance lovers

In My Car. Fragrance Does Make a Difference. Whatever the Distance.

Today's driving lifestyle experience includes fine fragrances. With the disappearance of leather seats or fresh pine scents, the driving space offers a new indulgence.

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2025 . 07 . 21 selected by Editorial Board

Fragrance lovers

Trends

Perfume

That Perfume Is Very Strong—and That’s the Point

For the past few years more and more extrait, intense and absolute versions of existing fragrances have been hitting the market. Is it based on consumer demand for greater projection? Is it coming from brands who want to justify higher price points? In this article several industry insiders give their take and the reason behind the trend.

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What’s behind the demand for high concentration scents?
Essencional - The Paper
Have you ever asked yourself what’s behind the world of artistic perfumery? We have collected numbers, conversations, and trends of a world that has always been fascinating and inspiring.

2025 . 07 . 21 selected by Editorial Board

Retail

Education

Why Emotionally Untrained Brands Lose Clients Without Warning

In a world of unbridled competition and rising prices, customer service is more valuable than ever before. An apathetic attitude, mediocre engagement and memorized conversation will turn off a consumer who won’t complain but won’t come back. A very interesting essay that for retailers and brands will make you take stock of your selling ritual.

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When service doesn’t meet expectations, the client won’t come back

2025 . 07 . 21 selected by Editorial Board

Ingredients

R&D

Events

Barcelona Perfumery Congress 2025 Celebrates Record-Breaking Edition, Marking Milestone in International Growth

Did you know Spain is the world’s second supplier of fragrance, after France? Its growing importance is evident and was highlighted in the recent Barcelona Perfumery Congress. The two day event blends a traditional tradeshow with educational workshops and conferences where topics ran the gamut from olfactory creation to innovation in perfumery.

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The two-day event shines a light on Spain’s importance in the perfume industry